road to success sign

17 February, 2023

The Best Ways to Maximise Promotional Keyrings

Promotional keyrings are an excellent marketing product and something you probably see daily in one form or another. You likely interact with promotional keyrings daily, from the car essential fob that holds your building access card to the dog tag around your pooch’s neck. But do you ever think about how they’re used? Here are tips on avoiding failing with promotional keychains so you can use them in the best way possible to reach your marketing goals and increase sales.

1. Understand Your Market
Before you can start selling keychains, you need to understand your market. Who are you selling to? What do they want? What do they need? What are their pain points? Once you understand your market, you can start finding suitable promotional keychains to sell them.

2. Choose The Right Product And Material
The other step to avoid failing with promotional keychains is to choose the right product. Not all keychains are created equal; some are better suited for specific purposes than others. For example, if you're looking for a keychain that will be used frequently, you'll want to choose one made of durable materials like metal or leather. If you're looking for a keychain that's more of a fashion statement, you can choose one made of plastic or wood.

3. Know What Makes A Great Keychain
A great keychain is both functional and stylish. It should be made of high-quality materials that will not break easily. The keychain should also be a good size — not too big or too small. It should have a unique design that will make it stand out from other keychains. Finally, the keychain should be affordable so you can give them away without breaking the bank.

4. Choose An All-Encompassing, Cost-Effective Solution
There's no question that keychains are a popular promotional product. They're an all-encompassing, cost-effective solution that can be used to promote just about any business, event, or cause. But there's a downside to keychains — they can be easily forgotten. And when they're forgotten, they're not doing your brand any good.

5. Always Think About Your Future Customers
It's important to consider who your future customers are when choosing promotional products. You don't want to choose something they won't find helpful or appealing. Keychains are great for many businesses because they're both valuable and affordable.

6. Offer High-Quality Products At Affordable Prices
One way to avoid failing when using keychains as promotional products is to go onsite during events and collect customer feedback. This way, you can understand how people use the keychains and what they think of them. Plus, you can make sure that the keychains are being used in the way that you intended them to be used. Additionally, you can use this feedback to improve your product for future events.

7. Go Onsite During Events And Collect Feedback From Customers Yourself
It's essential to get customer feedback about your promotional products, and one of the best ways to do that is by going onsite during events. This way, you can see how people use your products and collect feedback in person. Plus, it's an excellent opportunity to meet potential customers and build relationships.


The Keyrings Only Team